- Posted by Marmato
6 May 2025
6 min read Turn Cold Leads into Hot Ones: Using Engagement Data to Re-Target Effectively (A Checklist)
Buying decisions don’t happen instantly for every lead. Many leads go cold...
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- Posted by Marmato
29 April 2025
9 min read Bridging the Gap Between Marketing and Revenue Ops: A Strategic Framework for Alignment
In many companies, marketing and revenue operations still work in separate lanes....
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- Posted by Marmato
22 April 2025
7 min read Scaling Global Campaign Management with SFMC: Governance Tips for Marketing Leaders
The Global Campaign Management challenges grow as your brand grows across borders....
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- Posted by Marmato
15 April 2025
8 min read The Smart Way to Scale Your Demand Generation Strategy with Eloqua (A Checklist)
As your company grows, your demand generation strategy needs to scale too,...
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- Posted by Marmato
8 April 2025
8 min read How to continuously refine your Marketo Target Account Management (TAM) approach using analytics?
Marketo Target Account Management (TAM) helps you focus your marketing efforts on...
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- Posted by Marmato
1 April 2025
9 min read How Sentiment-Based Segmentation can help to enhance Marketing Campaigns?
In today’s competitive market, understanding your customers goes beyond just knowing their...
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