The email has been around for decades and has become a necessity...
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Campaign attribution is the process of identifying and quantifying the sources of...
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Return On Investment, popularly known as ROI. We often hear this term...
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In today’s digital world, marketers constantly bombarded customers with marketing messages. Sometimes...
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Email deliverability is one of the most important aspects of a successful...
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The modern digital world has made it complicated to organize all your...
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The first impression is always the most important one. When it comes...
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An email unsubscribe is a way to stop receiving emails from a...
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Email click-through rates are the percentage of emails opened and clicked by...
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Email open rates are the percentage of emails opened. They are a...
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